SCITW
Samrat Consultancy and IT World Pvt. Ltd. Samrat Consultancy and IT World Pvt. Ltd..
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Digital Marketing & Ads

Lead Acquisition & SEM Optimization Campaign

Configured search ads and lookalike targeted funnel campaigns yielding a 3.2x return on ad spend (ROAS) and 450+ validated investor signups.

Client: Apex Real Estate Location: Delhi NCR, India Duration: Ongoing Monthly Campaign
Lead Acquisition & SEM Optimization Campaign

Project Overview & Solution Delivered

Apex Real Estate launched premium commercial space developments and required high-intent investor lead generation. SCITW managed end-to-end performance marketing, landing page optimization, custom conversion pixel tracking, and automated CRM lead distribution.

Key Deliverables & Features

High-Converting Custom Landing Page UI Design
Google Search & Meta Lookalike Audience Targeting
UTM Lead Attribution & WhatsApp CRM Sync
Cost Per Lead (CPL) Reduced by 42%
Weekly Creative A/B Testing & ROAS Analytics

Project Showcase Screenshots

Lead Acquisition & SEM Optimization Campaign Showcase Image
Lead Acquisition & SEM Optimization Campaign Showcase Image
Tech Stack Architecture
Technologies Used
Google Search Ads / Meta Lead Ads / Analytics 4
Project Status
Completed & Verified
Client Feedback

"The lead quality delivered by SCITW media team was phenomenal. We closed 12 commercial unit bookings in the first month."

Apex Real Estate
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